San Sebastián Tourism & Convention Bureau will be at London’s World Travel Market for another year

  • San Sebastián Tourism & Convention Bureau will be at London’s World Travel Market (WTM), one of the leading global events for the travel industry, from November 5 to 7. The United Kingdom is the third leading source market of tourism in Donostia/San Sebastián.
  • San Sebastián Tourism & Convention Bureau will make the trip to London along with Basquetour, and will join several agencies and companies from Gipuzkoa – Basquelands, Destination Consultant, Tenedor TOURS, Basque Experience, Basqueforall, Basque Destination, Thabuca Wine Tour, Ruta Rioja Alavesa and Kspain – to network and forge partnerships with tourism professionals.

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San Sebastián Tourism & Convention Bureau will participate in London’s upcoming World Travel Market (WTM) in November. San Sebastián’s tourism agency will be featured in Turespaña’s Basque Country stand along with Basquetour, where it will showcase the range of urban tourism and city break opportunities that Donostia/San Sebastián has to offer, with special focus on cultural, culinary, sports and festival tourism.

THE TOURISM FROM THE UNITED KINGDOM

San Sebastián Tourism & Convention Bureau and its new 2017-2021 VISITBIZI Tourism Master Plan are committed to a sustainable and balanced tourism that prioritizes quality of life and the city’s authenticity. The focus on mass and widespread promotion shifts to strategic sectors and markets –including the United Kingdom– within this new context.

The United Kingdom ranks as the third leading source market of tourism in Donostia/San Sebastián, with British tourists making 72,641 overnight stays in 2018 (EUSTAT). According to data from the Basque Tourism Observatory, the main reason these tourists visit the region is for city breaks (getaways or short stays) and touring. Euskadi is an increasingly attractive destination for British tourists and in the last five years (2012 - 2017) their tickets have increased by 67% and overnight stays by 73%.

 

 


 

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