DSS Turismoa presents the personalised “Feel local. We’ll travel again.”

Donostia San Sebastián Turismoa launches the second phase of its successful “We miss you. We’ll travel again” tourism campaign. In the same spirit as the first phase, the new campaign seeks to create a sense of empathy: the time has come for the people of San Sebastián to get back to travelling to those destinations they have longed to visit, while also encouraging people from other cities to visit San Sebastián and feel like locals, enjoying all the experiences that the city has to offer.

The campaign seeks to position the city as a safe, high-quality destination, with its associated establishments offering a full range of outdoor plans that align with the DSS Turismoa’s strategic areas: culture, food, sport, the premium segment, etc.

The campaign will run from 24 May to 10 July and will have customised landing pages or websites for different cities on on www.sansebastianturismoa.eus. It will be 100% digital and will be primarily targeted at the Spanish and French public. The drawing for a regatta weekend at the LaSala Plaza hotel is still active.